About Qreative Qick

Qreative Qick is a collaborative concept from the house of Simply Wish (SWISH), that came to life to create and share with the world, products whose design and detailing, drives one SIMPLE expression : WOW! Headquartered in Bengaluru, India - all products are conceptualized, designed and manufactured by our in-house team of passionate crafters, who find their every day high in creative creations.

What do we do at QQ?
We delve into the rawness of wood to the glaze of acrylic, from vintage designs to modern & contemporary, from simplistic to intricate - the spectrum of our craft is a canvas we look to change with every passing day. Adding new products, developing new concepts and delivering wow in our now - is why we do what we do.

The Intent
Set out to give our passion a purpose, and create India’s own sustainable eyewear brand - that becomes a lifestyle choice that offers comfort, style and is by its soul is environment friendly. A brand that constantly evolves in material usage (renewable resources) and is at par with any international brand of its kind ensuring human wants meet planet needs. We started our journey & continue to pursue the thought: Have a broken wooden chair / furniture? Don’t thrash it. Give it to us we will make an eyewear out of it for you.

The Product
Collation of all our findings over a period of two years and resulted in us creating a complex yet structured 64 step process, that today, goes into every piece of eyewear we make. Except the base which is laser cut, the entire process is handcrafted. We introduced a layer of birch between hardwood that got us closer to our dream. To ensure lightweight & strength, we broke down the making of the eyewear into 3x3 layers of wood, also made the eyewear water & scratch resistant to further its longevity.To keep the fashionable quotient at its heart, so far, we’ve developed over 800 designs in three varying sizes.

Nominated in the top 5 for the Lexus India Design Award 2020 under the craft category for our wooden eyewear (the Blackhole). Our eyewear has also passed all parameters of ISO 12870 barring measurement since they are handcrafted and each piece can vary beyond the given range.

Our Guiding Star
Be. Believe. Beautiful - remains core to everything we create.
To know more about our team and all that we do, open the window to : Simply Wish (SWISH) https://www.simplywish.in/